There is a point in a farm's life when the thing standing between you and the next season is not the land, the herd, or the market — it is the fact that the whole business still runs through one login and one pair of hands. You have a market crew, a second pickup site, a bookkeeper who needs the numbers, maybe a restaurant that wants a standing wholesale order. The Multi-Location & Wholesale bundle is the Farm To Net Pro plan — $149/month — packaged for exactly that farm: unlimited staff accounts with real roles, an audit trail of who did what, API access to connect the other tools you run, and everything the growing farms below you already rely on.
This is the honest tier. Starter and Growth are the right home for most farms, and we will happily point you there. But if you have people — plural — touching your store, and locations — plural — handing off boxes, and buyers who are shops and restaurants rather than families, then you have crossed a line that a shared password and a single seat cannot follow you across. Pro is where the software stops being a tool one person operates and becomes a system a team runs. That is what this bundle is, and that is who it is for.
The problem: you have grown past one pair of hands
Small farms run on one person doing everything, and for a long time that is a strength. You know every order because you took every order. You know every price because you set every price. Nobody changes anything without you, because you are the only one who can change anything. The single login is not a limitation — it is how a one-person business is supposed to work.
Then the farm grows, and the very thing that made it manageable becomes the thing that holds it back. The market crew needs to check the pull list on Saturday morning, but the only way in is your password — so now your password is written on a whiteboard in the pack shed, and three people know it, and none of them should be able to see your payouts. The bookkeeper needs to export orders for the quarter, so you either do it yourself at 10pm or you hand over the keys to the entire business. You open a second pickup site across the county and a third at a partner farm, and suddenly "who is covering which location, and did they mark those orders picked up" is a texting problem instead of a system. A restaurant asks for a weekly standing order and net-30 terms, and you realize your store was built for one family buying one box, not for a buyer who reorders every week and expects to be treated like an account.
The single shared password is the most expensive thing on a growing farm. It is not a security setting — it is the ceiling the whole business keeps bumping its head on.
The growth that got you here is real, and it is good news. What you need now is not a different farm. It is software that can hold a crew, span more than one location, speak to a bookkeeper's tools, and treat a wholesale buyer like the account they are — without any of it running through one overloaded person. That is the whole reason this bundle exists.
What's in the Multi-Location & Wholesale bundle
The bundle is the Pro plan, and the Pro plan is defined by what it adds on top of everything Growth already gives you. Here is what you actually get, walked in the order a growing farm tends to need it.
Unlimited staff accounts, with real roles
This is the heart of the bundle. On Farm To Net, team accounts begin on the Growth plan, where you can invite up to three staff. Pro removes the cap entirely: unlimited staff accounts, each with their own login, their own name, and the role that fits what they actually do. Starter is one login. Growth is up to three staff. Pro is as many as your operation needs — the whole market crew, both pickup managers, the bookkeeper, the family member who keeps the photos fresh, all of them.
Roles are what make that safe. An owner — usually you — can do everything, including billing, payouts, and managing who else has access. A manager runs the day-to-day: products, prices, orders, customers, the store itself, but never billing and never the ability to add or remove people. An editor works a specific slice — content, descriptions, keeping products current — without reaching pricing decisions, customer data they do not need, or the settings that steer the business. Everyone contributes exactly as much as their job requires, and not one click more. The shared password comes off the whiteboard, and it never goes back up.
An activity and audit log, so accountability is a fact, not a guess
The moment more than one person can change things, "who changed this" becomes a question you will eventually need answered. Pro keeps an activity and audit log — a running record of who did what and when. A price looks wrong; you look, and you see who changed it and at what time. An order got marked picked up by mistake; you know which login did it. This is not about distrust. It is about a growing team never becoming a liability — accountability that lives in the software instead of in your memory, so the crew can move fast and you can still see clearly.
API access and embeds, to connect the rest of your operation
A farm big enough to have a crew is usually big enough to run other tools — accounting software, a spreadsheet the bookkeeper trusts, a display in the farm store, a page on a partner's site. Pro is the only tier with API access and embeds. The API lets your systems talk to Farm To Net programmatically — pull orders into the books, push data where it needs to go, wire the store into whatever else you run. Embeds let you drop pieces of your Farm To Net store into other pages. It is the difference between an island and a hub, and once your operation has more than one moving part, the hub is what keeps them in step.
Unlimited products, pages, and photos
Pro lifts the limits: unlimited products for a cut sheet that spans beef and pork and lamb and the specialty items, unlimited pages for a site that has grown a wholesale section, a locations page, and a story worth telling, and unlimited photos so nothing is ever left out because you ran out of room. A multi-location, multi-species, wholesale-and-retail operation is a big catalogue by nature, and Pro is built to hold all of it.
Your own domain, full analytics, and everything from Growth
The bundle carries a custom domain with automatic free SSL, so the whole operation lives at yourfarm.com — the address you put on a wholesale invoice, a delivery truck, a restaurant's supplier list. It includes full, privacy-first analytics: your best pages, your top products, where buyers come from, all without cookies, consent banners, or handing your visitors to Big Tech. And it includes everything from Growth — restock alerts and the demand board, verified reviews, CSA and subscription tools, bulk import, pickup and delivery, the newsletter, the whole toolkit. Behind all of it sits the real online store — per-cut and bulk-share pricing, live inventory, secure checkout — and the order management that moves every order from paid to picked up with per-pickup packing lists and one-click CSV exports for the books. Pro does not replace what you had. It removes the ceilings and adds the crew.
Who it's for
This bundle is not for every farm, and that is the point. It shows up differently for the operations that have genuinely outgrown a single seat.
The farm with a market crew and a bookkeeper
You are not alone at the table anymore. Two or three people work the Saturday market, someone runs the pack shed, and a bookkeeper keeps the numbers straight. Every one of them needs to touch the system, and none of them should share your login. With unlimited staff accounts, the crew gets manager or editor logins scoped to their job, the bookkeeper gets what they need to export the books and nothing that lets them change a price, and the audit log means you can always see who did what. The whiteboard password is gone, and with it the low hum of worry about what someone might change or see by accident.
The multi-location operation
You hand off boxes at more than one place — the farm, a drop site in town, a partner farm across the county, a second market on Wednesdays. Coordinating that used to be a texting problem: who is covering which site, did they mark those orders picked up, is the pull list current. With a real crew each holding their own login and order management that produces a clean per-pickup packing list for every location, each site runs itself and you can see all of them from one place. More locations stop meaning more chaos and start meaning more sales.
The farm selling wholesale to shops and restaurants
Some of your buyers are not families filling a freezer — they are a chef who wants a standing weekly order, a butcher shop that reorders every Tuesday, a co-op that takes a pallet. These are accounts, and they behave like accounts: repeat orders, real volume, an expectation of being handled professionally. The unlimited catalogue holds your full wholesale and retail range, your own domain gives you the credible address a buyer expects on an invoice, and API access lets those recurring orders flow into whatever you use to keep the books. Wholesale is a different kind of selling, and Pro is the tier that can carry it.
The farm nervous about one shared password
Maybe you are not enormous yet — maybe it is just you and two helpers — but the shared password has started to keep you up at night. One person can see your payouts who should not. One person could change a price and you would never know it was them. That worry is the real signal. You do not have to wait until you are a large operation to fix it; the moment more than one person needs in, roles and an audit log are what turn a liability back into a team. This bundle is as much for the anxious three-person farm as it is for the sprawling one.
Why Pro at $149
The Pro plan is $149/month, or $1,429/year if you pay annually, and it starts with a 14-day free trial. It is the top tier, and it is priced for the farm that has grown into it — the operation where the software is no longer a nice-to-have but the spine the whole business runs on.
Here is the honest reasoning. The single reason to be on Pro instead of Growth is people and connection: unlimited staff accounts with owner, manager, and editor roles, and the audit log that keeps a growing team accountable; plus API access and embeds to wire Farm To Net into the other tools a real operation runs. Growth gives you up to three staff and a complete store; Pro takes the cap off the crew and opens the door to the API. If you do not yet need more than three logins and you do not need the API, Growth is genuinely the right plan and we will tell you so. But the day you need a fourth login, or the day your bookkeeper needs orders to flow into the accounting software automatically, Pro is not an upsell — it is the only tier that does it.
And you are not choosing between the crew features and everything else. Pro is a superset: unlimited products, pages, and photos, a custom domain, full privacy-first analytics, more support credits, and every Growth tool — restock alerts, verified reviews, CSA subscriptions, bulk import, pickup and delivery, the owned newsletter — all included. You are not adding the team capabilities on top of a smaller plan and paying twice. You are stepping up to the tier where the ceilings are gone and the whole toolkit comes with you. For a farm doing the kind of volume that justifies a crew and wholesale accounts, $149/month is a rounding error against a single wholesale order — and cheaper than the hours you currently lose being the only person who can log in.
If you are weighing whether you are there yet, the pricing page lays out Starter, Growth, and Pro side by side. And if you raise something rarer — bison, elk, specialty cuts sold to a discerning buyer — the specialty meat guide and the Full Ranch Storefront bundle are worth a look on your way to deciding whether the crew-scale tier is the one you need.
Unlimited
staff accounts, each with their own login
3
roles — owner, manager, editor
API
access & embeds, Pro only
$149
per month, everything from Growth included
Frequently asked questions
How many staff logins do I get on the Pro plan?
Unlimited. Starter includes one login, Growth includes up to three staff accounts, and Pro removes the cap entirely — invite as many people as your operation needs, each with their own login and the role that fits their job. Pro is $149/month with a 14-day free trial.
What are the staff roles, and can I limit what people see?
Yes. There are three roles. An owner can do everything, including billing, payouts and managing team members. A manager runs the day-to-day — products, prices, orders and customers — but cannot touch billing or add and remove people. An editor works a specific slice like content and everyday updates, without reaching pricing, customer data or business settings. Each role removes only the power the person does not need, so the market crew and the bookkeeper get exactly the access their job requires.
Can I see who changed what?
Yes. Pro keeps an activity and audit log — a running record of who did what and when. If a price looks wrong or an order was marked picked up by mistake, you can see which login made the change and at what time. It is how a growing team stays accountable without that accountability living only in your memory.
Do I get API access on Pro?
Yes, and Pro is the only plan that includes it. API access and embeds let your other systems talk to Farm To Net — pull orders into your accounting software, wire the store into the other tools you run, or embed pieces of your store into other pages. If your bookkeeper needs orders to flow automatically, or you want to connect Farm To Net to the rest of your operation, Pro is the tier that does it.
Do I still get everything from the Growth plan?
Everything. Pro is a superset of Growth: restock alerts and the demand board, verified reviews, CSA and subscription tools, bulk import, a custom domain, pickup and delivery, and the owned newsletter are all included — plus unlimited products, pages and photos, full privacy-first analytics and more support credits. You are not paying for the team features on top of a smaller plan; you are stepping up to the tier where the ceilings are gone and the whole toolkit comes with you.
What does the Pro plan cost?
Pro is $149/month, or $1,429/year if you pay annually, and it starts with a 14-day free trial. If you do not yet need more than three staff logins or API access, Growth is genuinely the right plan and we will point you there. The day you need a fourth login or automatic connections to your other tools, Pro is the only tier that provides them.